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2018 MAG Scholar Conference on Business, Marketing and Tourism

2018 MAG Scholar Conference in Business, Marketing & Tourism
Advancing Marketing and Tourism in the Digital Economy
• June 22-25, 2018 • Hilton Kuching, Malaysia •

Organizers
MAG Scholar and Sarawak Research Society
www.magscholar.com; www.sarawakresearchsociety.org

Online Registration

Invitation Letter

Dear Delegates,

Welcome to 2018 MAG Scholar Conference on Business, Marketing, and Tourism organized by MAG Scholar and Sarawak Research Society!

We would like to invite you to attend this meeting of minds on Advancing Marketing and Tourism in the Digital Economy which will be held at Hilton Kuching in the City of Kuching, which is dubbed as the City of Unity in Sarawak on the island of Borneo and at the eastern part of Malaysia on 22-25 June 2018. In addition to the 2-day conference, there will be two concurrent pre-conference workshops and a one-day cultural immersion trip after the conference. All accepted papers will be published in the MAG Scholar online proceedings with an ISBN and submitted for possible inclusion in Conference Proceedings Citation Index (CPCI). A selection of conference papers will also be considered for awards and publication in the indexed journals.

The conference aims to provide a conducive platform to enhance interactive exchange among academics, researchers, and industry players. Scholars from all over the world who are interested in the advancement of Marketing, Tourism and Global Business in the contemporary setting are all encouraged to attend the conference and submit their papers. Management, Economic and any Social Science papers which are related to Consumer and Organizational Behaviour as well as the development of digital economy are also welcome. Renowned and seasoned scholars and practitioners will be invited to share their knowledge and experience, via workshops, lectures, and presentation sessions, about the latest research developments in business to drive the digital economy.

Enclosed please find the conference flyer which contains the Call for Paper, Conference Topics/Tracks, Important Dates, Program and brief Registration information. Full information, including registration and payment, the profile of the invited scholars and practitioners, and awards and publication opportunities are available on the website of MAG Scholar (www.magscholar.com) and Sarawak Research Society (SRS) (www.sarawakresearchsociety.org).

Should you have any queries, please do not hesitate to contact Dr. Hiram Ting (hiramparousia@gmail.com) and Dr. Jacky Cheah (jackycheahjh@gmail.com). We look forward to seeing you in Kuching and your contribution to the discourse pertaining to business, marketing, and tourism in the digital economy.

Yours sincerely,

Prof. Dr. Kim-Shyan Fam
Dr. Hiram Ting
Dr. Jacky Jun-Hwa Cheah

Attachment: Conference Flyer (Call for Paper); Invitation Letter

 

About Kuching, Sarawak

Kuching, the City of Unity, 2017 Asia Top 10 Destination by TripAdvisor (kuching-map)
Sarawak, the Land of Hornbills (Bumi Kenyalang)
Borneo, the land of wild exploration, the biggest island in Asia.

Sarawak , where adventure lives.


Agents for Tour Arrangement

Journey Travel (Hilton in-house Agent)
Mrs. Bong (T: +6082-223969; E: journeyborneo@gmail.com)

Cat City Holidays
Ms. Lek (T: +6082-414200; E: inbound@catcityholidays.com)

CPH Travel
Ms. Ivy (+6082-243708; E: reservations@cphtravel.com.my)

Some Useful Websites
1. Sarawak Tourism Board – https://sarawaktourism.com/
2. Sarawak Convention Bureau – http://sarawakcb.com/
3. Borneo Travel Planner and Trip Advisor – http://www.e-borneo.com/main/tour-category/sarawak/

Program

10-11 October 2017 
Pre-symposium Workshop on Current Advances of PLS-SEM by Prof Marko Sarstedt
0830 – 0900  Workshop Registration
0900 – 1630   Workshop Sessions
1630 – 1730    Symposium Registration
Note: Morning brunch, lunch and afternoon tea are provided for two days.

12 October 2017
Symposium on Applied Structural Equation Modeling
0830 – 0900  Registration
0900 – 0930  Opening Speech by Symposium Chair Prof Ramayah Thurasamy
0930 – 1030   Keynote Speech by Prof Marko Sarstedt
1100 – 1230    Concurrent Presentation Sessions
1400 – 1530    Technical Session
1600 – 1700   Concurrent Presentation Sessions
1900 – 2100   Gala Dinner and Award Giving Ceremony
Note: Morning brunch, lunch and afternoon tea are provided.

13 October 2017
Symposium on Applied Structural Equation Modeling
0900 – 0930  Photo Session
0930 – 1030   Keynote Speech by Prof Peter Seddon
1100 – 1230    Concurrent Presentation Sessions
1400 – 1530    Technical Session
1600 – 1700   Concurrent Presentation Sessions
Note: Morning brunch, lunch and afternoon tea are provided.

14 October 2017
Post-symposium Seminar on Publication in High Impact Indexed Journals by Prof Ramayah and Prof Marko Sarstedt (Also open to non-SEM users)
0830 – 0900  Seminar Registration
0900 – 1700  Seminar Sessions
Note: Morning brunch, lunch and afternoon tea are provided.

Packages and Rates

Pre-symposium 2-Day Workshop | By Prof. Marko Sarstedt

  • Normal Rate (After 16th June 2017)
    • MYR1800 (For Local Participant Only)
    • USD550 (For International Participant Only)

Note: The workshop is limited to 30-40 participants only.
* International participants are those who are currently not residing in Malaysia

Post-Symposium 1-Day Seminar | By Prof. T. Ramayah

  • Normal Rate (After 16th June 2017)
    • MYR450 (For Local Participant Only)
    • USD150 (For International Participant Only)

Note: The workshop is limited to 50 participants only.
* International participants are those who are currently not residing in Malaysia

2-Day Symposium with Presentation (Including Gala Dinner) 

  • Normal Rate (After 16th June 2017)
    • MYR1300 (For Local Participant Only)
    • USD400 (For International Participant Only)
  • Additional Paper (maximum two additional papers for a presenter)
    • MYR500 (For Local Participant Only)
    • USD150 (For International Participant Only)

* International participants are those who are currently not residing in Malaysia

Symposium without Presentation (Including Gala Dinner) 

  • Rate
    • MYR800 (For Local Participant* Only)
    • USD250 (For International Participant** Only)

* Including co-author who wishes to join and listen to presentation
**International participants are those who are currently not residing in Malaysia

Paper Submission (Publication as Proceeding) in Absentia 

  • Rate
    • MYR800 (For Local Participant Only)
    • USD250 (For International Participant* Only)
  • Additional Paper (maximum two additional papers for a corresponding author)
    • MYR500 (For Local Participant Only)
    • USD150 (For International Participant Only)

* International participants are those who are currently not residing in Malaysia

Committee Members

ORGANIZING COMMITTEE:
Symposium Chair: Prof. T. Ramayah (Universiti Sains Malaysia)
Vice Chair: Dr. Hiram Ting (Sarawak Research Society)
Secretary: Dr. Jacky Cheah Jun-Hwa (Universiti Teknologi Malaysia-IBS KL)
Editorial Chair: Dr. Francis Chuah (Universiti Utara Malaysia)
Technical Chair: Dr. Mumtaz Ali Memon (Universiti Teknologi PETRONAS)
Patron: Prof. Ernest Cyril de Run (Universiti Malaysia Sarawak)

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SYMPOSIUM SECRETARIAT:
Treasurer: Mr. Yusman Yacob
Secretariat: Mdm. Zailah Bujang, Mdm. Sharon Tan, Ms. Murni Sahdan, Mr. Ismail Mahedin

SYMPOSIUM AMBASSADORS:
Mr. Nelson Lajuni (Universiti Malaysia Sabah)
Mr. Joseph Hii (SEGi College Sarawak)
Dr. Winnie Wong (University College of Technology Sarawak)
Mdm. Sudiyanti Sudiyanti (Universitas Gadjah Mada)
Mr. Pridhivraj Naidu
(Signature Research Consultancy)
Dr. Mohammad Fahalat 
(Universiti Tunku Abdul Rahman)
Dr. Heriyadi Kusnaryadi (Universitas Tanjung Pura)
Mr. Jong Fu Guan (Meta Skill Development Centre)
Dr. Dwi Sunu Kanto (Trilogi University)
Dr. Mageswari Kunasegaran (Universiti Putra Malaysia)
Mr. Kazi Sirajul Islam (Multimedia University)
Mr. Alshikhy Abdulrahman Ibrahim (Universiti Kebangsaan Malaysia)
Dr. Jee Teck Weng (Swinburne University of Technology Sarawak)

Note: If you wish to represent SASEM2017 as an ambassador, please contact us.

Sponsorship/Network Managers: Dr. Fency Sivadasan, Mr. Lau Wee Ming, Mr. Mohd Hanafiah Semuni, Mr. Josh Casley

SCIENTIFIC/PROGRAM COMMITTEE (SESSION CHAIR): 
A.P. Dr. Muhammad Moshin Butt (Curtin University, Malaysia)
Dr. Awanis binti Ku Ishak 
(Universiti Utara Malaysia, Malaysia)
Dr. Thien Lee Mei (Universiti Sains Malaysia, Malaysia)
A.P. Dr. Md. Mamun Habib (BRAC University, Bangladesh)
Dr. Omer Malik (COMSATS Institute of Information Technology, Pakistan)
Dr. Falahat (Universiti Tunku Abdul Rahman, Malaysia)
Dr. Abdul Hafaz Ngah (Universiti Malaysia Terengganu, Malaysia)
Dr. Mostafa Rasoolimanesh (to be updated)
Dr. Muhammad Shakil (COMSATS Institute of Information Technology, Pakistan)
Dr. Jany Wilawan (Thanksin University, Thailand)
Dr. Jolyne Khor (Sunway University, Malaysia)
Dr. Tess Ho Char Fei (Tunku Abdul Rahman University College, Malaysia)
A.P. Dr. Halim Mad Lazim (Universiti Utara Malaysia, Malaysia)
A.P. Dr. Chandrakantan Subramaniam (Universiti Utara Malaysia, Malaysia)
Dr. Nazlina Zakaria (Universiti Utara Malaysia, Malaysia)
Dr. Abdullahi Hassan Gorondutse (Universiti Utara Malaysia, Malaysia)
A.P. Dr. Yusliza Yusoff (Universiti Sains Malaysia, Malaysia)
Prof. Dr. Noor Hazlina Ahmad (Universiti Sains Malaysia, Malaysia)
A.P. Dr. Hasliza Abdul Halim (Universiti Sains Malaysia, Malaysia)
Dr. Nor Aziati Binti Abdul Hamid (Universiti Sains Malaysia, Malaysia)
A.P. Dr. Nor Hazana Binti Abdullah (Universiti Sains Malaysia, Malaysia)
Dr. Goh Yen Nee (Universiti Sains Malaysia, Malaysia)

SESSION CHAIRS:
To be confirmed (Dr. Mumtaz to handle)

HOSPITALITY:
Hilton Kuching, Sarawak of Malaysia
All participants are required to contact Hilton Kuching to arrange accommodation. Special rates would be provided if booking is done using SASEM2017 as the reference. Participants can also opt to stay at budget hotels within walking distance.

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Call for Papers

We are calling for papers from various disciplines which apply SEM (either PLS-SEM or Covariance SEM) to be submitted to and/or presented at SASEM 2017. All abstracts will be peer-reviewed and published as symposium proceedings. While all extended abstracts and full papers will be reviewed, only the revised extended abstracts and full papers will be considered for publication in indexed and refereed journals. Distinguished and Best Papers will be announced.

PAPER SUBMISSION

Submission of abstract: By September 1, 2017 (acceptance of abstract is sufficient to secure a presentation slot during the symposium)
Submission of extended abstract/full paper: July 31, 2017 (deadline for competitive paper) and August 18, 2017 (normal submission)
Notification of extended abstract/full paper decision: 1-2 weeks after submission
Submission of camera ready paper: September 1, 2017

Submission Guidelines:
1. Abstract, extended abstract and full paper must be written in English.
2. Word limits: Abstract (150-200 words), Extended Abstract (1500-5000 words) and Full Paper (5000-9000 words). Word counts include tables, figures and references.
3. Official invitation to join SASEM2017 is issued based on acceptance of abstract. The presenter can proceed with the registration and presentation without submitting the extended abstract/full paper (optional).

4. Only extended abstract and full paper which fulfills submission criteria and is submitted by July 7 will be considered for best paper award. All extended abstracts and full papers will be reviewed and considered for publication.
5. Each participant is encouraged to present one paper. The fee for one additional paper (maximum three papers in total) is MYR500 (USD150 for international participant). For presentation in absentia, the same guideline applies.
6. Each participant should not be the corresponding author of more than three papers.
7. When submitting your paper, please indicate the author who presents by designating an asterisk (*) after his/her name on the title page.
8. Please adhere to Author Guidelines of the Journal of Applied Structural Equation Modeling (JASEM) when submitting your abstracts, extended abstracts and full papers to SASEM2017.

Please submit your papers to:
Dr. Francis Chuah (jasem.malaysia@gmail.com and sarawakresearchsociety@gmail.com).